INTERACTIVE BUSINESS VIDEOS

Definition: {interactivideo}

/ɪin-teractive veedeo/

noun

{enable customers to take a truly relevant path through your content to help them make a fast decision}

Everyone is different, so why show them the same video?


Accelerate your pipeline with interactive videos. Our technology provides contact data capture, your call to actions, links to further content and the ability for viewers to choose their journey through your content making it truly relevant to their situation.




Watch an example Interactive Video Below


Suitable for B2C and B2B Marketeers who want incredible results


Truly Relevant Content

People watching can choose which route they take through your videos according to your customer segments, so relevant content is displayed to help with their decision making


Capture Data in Video

Capture a viewer's name and email address so you can communicate with them and provide what they need after the video as follow up

In Video CTAs & Links

Provide buttons in the video that are calls to action enabling viewers to move to relevant sections or link to web pages where they can buy or get more information

Competitive Advantage


Interactive video content generates 2x more conversions than passive content (Kapost)

 

88% of marketers say interactive content differentiates them from their competitors (Business2Community)

 

Interactive content generates 4-5x more pageviews than static content (LinkedIn)

 

91% of B2B buyers prefer to consume interactive and visual content (DemandGen Report)